How to Make an Addictive App

How to Make an Addictive App

Creating an app that users can't leave alone or live without is the developer's holy grail. We tell you the secrets to developing an addictive app—and whether it's better to have a good, quality app that users download for everyday use, versus one that’s explosively popular and used only once or twice. A new survey by MTV Networks found that 83% of mobile app users are addicted...

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How to Measure App Success

How to Measure App Success

Nearly 80% of the apps developed are used just once TWEET and never returned to by users. These numbers are dismal when compared to a well developed app, which used consistently, can be an extremely profitable venture. Many mobile startups and other apps depend on advertising and in-app purchases for monetization, but if none of your initial visitors return, you'll be left...

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Steer Clear Of These App Marketing M...

Steer Clear Of These App Marketing Mistakes

If you're working to spread the word about your app, you're probably wondering...

Spread the Word: How You Can Use Soc...

Spread the Word: How You Can Use Social App Promotions to Market Your App

So you've put in some blood, sweat, and tears – and come out with an awesome...

#WorldCup Not All Bad News for Brazi...

#WorldCup Not All Bad News for Brazil, Good News for Mobile App Economy

It is official. Football, Soccer, or Futbol - whatever you call it - really is...

Virtual Money in Apps Can Mean Real ...

Virtual Money in Apps Can Mean Real Life Cash for Developers

Using virtual money is a proven way to increase your app’s revenue, customer...

10 Essential Summer Apps

10 Essential Summer Apps

How can you use your mobile device to ensure that your summer is fun-filled,...